Steady
overview
Companion platform that helps student athletes navigate and balance their athletic and academic life
The Problem
Despite advancements in sports psychology, many student athletes struggle with issues such as performance anxiety, lack of motivation, and difficulty in maintaining focus during competitions, impacting their overall athletic performance and mental well-being.
We began by conducting thorough secondary and primary research. We then developed and ecosystem map to visualize the current landscape and initial opportunity areas. After synthesizing our data, we developed a journey map and identified Moments of Truth along the user journey, further highlighting opportunity areas. We then developed our initial concepts. We developed multiple iterations of different prototypes, ranging from conversational prototyping to better understand proper flow, to lo-fi prototypes to explore usability. Finally, we developed a high fidelity prototype as our final deliverable.
We began the research phase by conducting secondary research on student athletes in the US. Through our research, we found out that stress is a major issue for this population, and decided to dig further into the causes. We distributed a survey and got 48 responses from student athletes. We discovered that pressure to perform and balancing sports and academics are the two major stressors for college athletes. Based on our research data, we developed an ecosystem map to visualize the current relationships between actors and entities, and identified areas of opportunity.
During the Define phase, we developed a customer journey map based on our research. We utilized this to identify the opportunity areas along the student athlete's journey. We identified two moments of truth, and developed three ideas to address opportunity areas within the journey.
partner archetypes
Based on our ecosystem map and customer journey map, we began to explore concepts via multiple types of prototyping. First, we developed a series of walkthrough prototypes, or desktop prototypes. For this, we used legos to illustrate the athlete's journey. We got feedback from potential users and built their ideas into our model. We also conducted conversational prototyping sessions, in which a member of our group (me, in this case), acted as the 'system' and asked questions to our users. This exercise helped us determine which were the right questions, and what tone we should use to better communicate with our users. This was especially helpful while developing the onboarding process. Once we had a better idea on what our users needed, we developed an initial iteration of the screens. We got multiple rounds of feedback and took that onto developing out final prototype.
onboarding
Our onboarding creates a friendly and welcoming introduction to Steady & Teddy, providing our athletes a smooth and efficient experience to get on track.
Key features:
Pre Populated Fields- Basic information will be automatically filled in from the college, making the process easier.
Personalization- Our onboarding questions are designed to cater to the specific needs of each student-athlete.
Privacy- Athletes have the option of who to share their preferences with depending on their needs.
emotion
The emotion page daily prompts users to select from a pool of different emotions based on how they feel. Users can select multiple emotions at once and can also input their own.
Key features:
Daily Check In- Check in with Teddy daily to keep up your streak, and generate emotional insights.
Emotion Feedback- Select one or multiple emotions that represent your mood that day.
Emotion Selection- Press and hold on different emotions that resonate with you. The bubbles will grow the more you hold them, becoming more relevant to that day’s emotional status.
profile
The profile page allows users to see and edit their personal information. It also gives users access to their activity summary and emotion insights. This allows them to keep track of their progress and their emotional state over time.
Key features:
Pre Populated Fields- Basic information will be automatically filled in from the college, making the process easier.
Personalization- Our onboarding questions are designed to cater to the specific needs of each student-athlete.
Privacy- Athletes have the option of who to share their preferences with depending on their needs.